In February, CIG Healthcare Partnership sponsored the prestigious 4^th OTCToolbox/PLG OTC Conference and Networking Event. This two-day international conference focused exclusively on business development and innovation in the consumer healthcare and OTC market, featuring highly respected speakers from the industry.

CIG Healthcare Partnership attended alongside senior executives from some of the top healthcare companies globally. With attendees from over 20 countries, the event provided many opportunities for networking with international companies.

Marta Ostapowicz, International Senior Account Manager at CIG Healthcare Partnership, spoke at the event. She presented research on how training and education support is essential for pharmacy teams when making brand recommendations. She also covered how engagement with pharmacy teams translates into brand success and the best outcomes for customers.

Marta commented: “At CIG Healthcare Partnership, we work closely with global pharmaceutical manufacturers, retailers and brand teams to create education strategies and develop complete training solutions for our clients. The conference was a great opportunity to present our international work and highlight importance of pharmacy training globally.”